3 Quick Tips for a successful Email Marketing Campaign

     Who hasn’t been the victim of email marketing where some company sold your email address and all the sudden you’re the lucky person who gets you inbox filled with things like “take this,try this, do that, use this! You can’t live without it…..”

We all get them, but it doesn’t mean email marketing doesn’t work because it does the ROI or Return on Investment is pretty dang good especially if you compare it to snail mail.  

     Being a business owner you definitely don’t want to fall into the category of SPAM as these unwanted messages do.

On the other hand writing effective content filled email with content your customers will enjoys is a whole new ball game! A good email marketing campaign will work well for all businesses no matter your size.

What is an Email Marketing Campaign?

  • Email Marketing Campaign

    Email Marketing Campaign

    Well an email marketing campaign is a direct and cheap method for telling your potential or existing customers about a product service or combination of the two that you have. It’s a good way to give them insight about what’s going on in your business and it’s a great way to build a good business relationship. This is particularly true if you have a consumable product or service. The fact is people have a lot on their minds and they’re constantly barraged with a ton of messages from every direction. Failing to communicate with your customers puts you at risk of being lost in the shuffle of things. So, how does email marketing work? Well you can send out reminders to a group of customers on a regular basis, but doing this is the old-fashioned way and is not the best use of your valuable time.

Here is the best way to do it!

Keyword Research

#1 What’s a standard message or messages?

Come up with a message or set of messages:

You might run regular sales or service specials or want to promote a lunch or dinner special for your restaurant on a regular basis.

#2 Let’s be friends

Remember to write / talk to people like they’re your friends because in the end they are and your customers can make or break your business and you want them to love you! So, make your emails friendly.

News Letter Creation
Email Generation and Capture

#3 Use the Auto-Responder

Why not take advantage of this awesome tool!
When new customers sign up a premade email should go into their inbox ASAP. This lets them have all the vital information you need to let them know about your business right away.

Also, load your email contacts into the auto-responder and get your message to your customers just like every other aspect of online marketing your businesses uses.

  • Email Marketing and Auto-Responders

    Email Marketing and Auto-Responders

    Email marketing and auto-responders is something that requires a certain amount of finesse to master. If you would like help from one of our specialist click the BIG ORANGE button below and we will help get your business on track!